The largest 10% of commercial electricity customers comprise half of commercial sector electricity usage. What happens when their electricity is "free" -- a result of being included in their rent? We show that the potential energy savings from aligning contract incentives is large, and that doing so is inexpensive.
What do we know about the size of the “rebound effect,” the well-known phenomenon that improving energy efficiency may save less energy than expected due to a rebound of energy use? Is there any validity to the claims that energy efficiency improvements can actually lead to an increase in energy use (known as “backfire”)?